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Heyward's Rate - Summer 2022Heyward's Rate - Summer 2022
Island GirlIsland Girl

ISLAND GIRL: 
Keira Zip Tank  |  Linden Skirt  |  Jill Crossbody  |  New Jewelry

Summer Awaits

Faded paint still reads "The Rate" in block letters alongside a Sealtest scooped ice cream cone and the best promises of the mid-century era: cosmetics, candies, and tobaccos. Built by Gaillard Heyward in the '40s, this historic landmark is an Old Town staple, and will soon be restored to its former glory. These retro prints are inspired by the efforts to restore the old parts of Bluffton that remain its heart, offering a new generation a place to meet during a bike ride on Bridge Street.

Captured on location in Hilton Head Island, South Carolina.


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HAPPIEST HOUR: 
Keira Zip Tank  |  Bayshore Denim Shorts  |  Keira Zip Tank  |  Fringe Skort  |  Gina Hobo  |  New Jewelry

With retro florals and timeless classics, we bring you vibrant summer prints on luxurious materials for a season in full bloom.


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Simple Summer StyleSimple Summer Style

SIMPLE SUMMER STYLE: 
Serena Half-Zip Dress  |  Twisted Headband  |  Jill Crossbody  |  Hair Scarf  |  New Jewelry

Flower PowerFlower Power
Soul Full of Sunshine - New JewelrySoul Full of Sunshine - New Jewelry

SOUL FULL OF SUNSHINE

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Let the Sun ShineLet the Sun Shine

LET THE SUN SHINE: 
Delani One Shoulder Blouse  |  Maren Pull-On Pant  |  New Jewelry

Take in the sunshine, sink your toes in the sand, and feel the flower power all summer long.


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EFFORTLESS STYLE

We believe dressing should be easy. That's why design everything from dresses to scarves, handbags to jewelry, and more to coordinate and combine for endless outfit options you've never felt better in.


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